How To Make An Elevator Pitch [JT Show Ep 5]

In this video you will learn what an Elevator Pitch is, why you need one and how to make one in 3 simple steps

Get Automatic Updates By Subscribing

http://www.youtube.com/subscription_center?add_user=justinteohofficial

Question Of The Week

“How would you impress a prospective client if you were both stuck in an elevator?”

Links

Ooyala VideoMind Video Index Report – http://videomind.ooyala.com/blog/videomind-video-index-analytics-meets-big-data

Transcript

How to make sales in an elevator, the device that doubles the number of people finishing your video and loads more.  Welcome to JT Show where you will discover the latest in online video marketing news and some sneaky secrets to help you get more views, likes, subscribes and sales.  I’m JT and let’s get on with the news.

Ooyala has just released its first VideoMind Video Index report. It found that the device that people use to watch video directly influences how much video they watch. Someone using a tablet is likely to watch a video for 30% longer than those using computers. Also the chances of them watching the entire video is more than double.

This means that video creators like us must realise that our videos need to be “tablet friendly.”  Some things that you can do to make your videos “tablet friendly” include making your videos widescreen, HD and using brighter colours so that glares and smudges on user’s tablets are reduced.

To read the report you can click on the link in the description below:

http://videomind.ooyala.com/blog/videomind-video-index-analytics-meets-big-data

and now it’s time for the sneaky marketing secret.

This week I want to talk about the “elevator pitch”. An elevator pitch is a short 30 second summary of what you or your business does.  It is called this because you should be able to deliver the pitch within the time it takes for an elevator ride with the person you’re talking to.  Ok let’s get into it.

First brainstorm the needs, fears and worries of the people in your niche. What is it that they need to solve their problems?

Then brainstorm ways that your business solves these problems and if possible why it is unique from others.

Now it’s time to write the pitch which is simply “Who you are,” “What problems you solve,” “How you solve those problems” and “What to do next” (which is your Call To Action).

Eg “If this sounds like you, please give me your card and I will send you a free ticket to my next workshop so you can learn X, Y, Z” This is the most important part. Give them something so you can take the next step.

A couple of tips.  Write the pitch the way you speak. Avoid using big words opting for simple, easy to understand everyday language instead. Not only will it make it easier for people to understand what you do, it will also sound more natural when you deliver it.

The next tip is to practice your pitch on friends and family and listen to their advice, feedback and criticism.  If you try your pitch on them and they don’t understand what you do – then it hasn’t worked.

This Week’s Question is “How would you impress a prospective client if you were both stuck in an elevator?”  Your answers can serious or absurd, let’s be as original as we can (and clean)! Leave your answers in the comments section below and they could be on the next show! And if you enjoyed today’s show remember to like it by hitting the “Like” button below or you can subscribe to my channel by hitting the subscribe button up the top and remember to share it with your friends. Here are the answers to last week’s question

118 Comments

  • gaiaonlinefreebots

    Reply Reply November 29, 2011

    Can you keep making more??

  • gandfscott

    Reply Reply November 29, 2011

    Top tips with your elevator pitch content JT – from our experience you know that you’ve got it wrong if you get blank stares, or no response whatsoever – which means, back to the drawing board.If I met a prospective client in the elevator, I’d whip out a copy of our book and give it to them in return for their business card 🙂

  • gandfscott

    Reply Reply November 29, 2011

    [..YouTube..] Top tips with your elevator pitch content JT – from our experience you know that you’ve got it wrong if you get blank stares, or no response whatsoever – which means, back to the drawing board.If I met a prospective client in the elevator, I’d whip out a copy of our book and give it to them in return for their business card 🙂

  • gandfscott

    Reply Reply November 29, 2011

    Top tips with your elevator pitch content JT – from our experience you know that you’ve got it wrong if you get blank stares, or no response whatsoever – which means, back to the drawing board.
    If I met a prospective client in the elevator, I’d whip out a copy of our book and give it to them in return for their business card 🙂

  • 05TwistedMind05

    Reply Reply November 29, 2011

    I cant stand this awesomeness lol!

  • 05TwistedMind05

    Reply Reply November 29, 2011

    [..YouTube..] I cant stand this awesomeness lol!

  • 05TwistedMind05

    Reply Reply November 29, 2011

    I cant stand this awesomeness lol!

  • LewysDavies1

    Reply Reply November 28, 2011

    another great video man, keep up the great work i am always learning from your vids

  • LewysDavies1

    Reply Reply November 28, 2011

    [..YouTube..] another great video man, keep up the great work i am always learning from your vids

  • LewysDavies1

    Reply Reply November 28, 2011

    another great video man, keep up the great work i am always learning from your vids

  • bmf14bmf

    Reply Reply November 28, 2011

    how do i contact u?

  • bmf14bmf

    Reply Reply November 28, 2011

    [..YouTube..] how do i contact u?

  • bmf14bmf

    Reply Reply November 28, 2011

    how do i contact u?

  • kennethbowen

    Reply Reply November 28, 2011

    love the advice about making an elevator pitch… as for the question.. i’d do a spot of breakdancing and shuffling 😉

  • kennethbowen

    Reply Reply November 28, 2011

    [..YouTube..] love the advice about making an elevator pitch… as for the question.. i’d do a spot of breakdancing and shuffling 😉

  • kennethbowen

    Reply Reply November 28, 2011

    love the advice about making an elevator pitch… as for the question.. i’d do a spot of breakdancing and shuffling 😉

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it is friCKINg awSOMe )

  • william11068

    Reply Reply November 28, 2011

    [..YouTube..] (Holy SH1T it is friCKINg awSOMe )

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it is friCKINg awSOMe? )

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it? is friCKINg awSOMe )

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it is? friCKINg awSOMe )

  • william11068

    Reply Reply November 28, 2011

    (Holy? SH1T it is friCKINg awSOMe )

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it is friCKINg awSOMe ) ?

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it is friCKINg awSOMe )?

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T? it is friCKINg awSOMe )

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it is friCKINg? awSOMe )

  • william11068

    Reply Reply November 28, 2011

    (Holy SH1T it is friCKINg awSOMe )

  • OldviSinger

    Reply Reply November 27, 2011

    better than you = FAIL

  • OldviSinger

    Reply Reply November 27, 2011

    [..YouTube..] better than you = FAIL

  • OldviSinger

    Reply Reply November 27, 2011

    better? than you = FAIL

  • OldviSinger

    Reply Reply November 27, 2011

    better than? you = FAIL

  • OldviSinger

    Reply Reply November 27, 2011

    better than you? = FAIL

  • OldviSinger

    Reply Reply November 27, 2011

    better than you = FAIL ?

  • OldviSinger

    Reply Reply November 27, 2011

    better than you = FAIL?

  • OldviSinger

    Reply Reply November 27, 2011

    better than you =? FAIL

  • OldviSinger

    Reply Reply November 27, 2011

    better than you = FAIL

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    Thanks mate! Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    [..YouTube..] Thanks mate! Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    [..YouTube..] @2buk50 Thanks mate! Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate! Glad? you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50? Thanks mate! Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate! Glad you enjoyed it =)?

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate!? Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate! ? Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate! Glad you enjoyed it? =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate! Glad you enjoyed? it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks? mate! Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate! Glad you? enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @2buk50 Thanks mate! Glad you enjoyed it =)

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    Glad you found it useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    [..YouTube..] Glad you found it useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    [..YouTube..] @xgruntbuddyx Glad you found it useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx? Glad you found it useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx Glad you found it? useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx Glad you found it useful? buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx Glad you? found it useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx Glad? you found it useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx Glad you found? it useful buddy!

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx Glad you found it useful buddy!?

  • JustinTeohOfficial

    Reply Reply November 26, 2011

    @xgruntbuddyx Glad you found it useful buddy!

  • 2buk50

    Reply Reply November 26, 2011

    [..YouTube..] this is fantasticly gnarly

  • 2buk50

    Reply Reply November 26, 2011

    this is fantasticly? gnarly

  • 2buk50

    Reply Reply November 26, 2011

    this is? fantasticly gnarly

  • 2buk50

    Reply Reply November 26, 2011

    this is fantasticly gnarly?

  • 2buk50

    Reply Reply November 26, 2011

    this? is fantasticly gnarly

  • 2buk50

    Reply Reply November 26, 2011

    this is fantasticly gnarly ?

  • 2buk50

    Reply Reply November 26, 2011

    this is fantasticly gnarly

  • xgruntbuddyx

    Reply Reply November 25, 2011

    [..YouTube..] respect for this vid, great needed this!

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect? for this vid, great needed this!

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for this vid,? great needed this!

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for this vid, great? needed this!

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for this vid, great needed this! ?

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for this vid, great needed? this!

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for this? vid, great needed this!

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for this vid, great needed this!?

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for? this vid, great needed this!

  • xgruntbuddyx

    Reply Reply November 25, 2011

    respect for this vid, great needed this!

  • MipoFilms

    Reply Reply November 22, 2011

    thanks JT

  • MipoFilms

    Reply Reply November 22, 2011

    [..YouTube..] thanks JT

  • MipoFilms

    Reply Reply November 22, 2011

    [..YouTube..] @JustinTeohOfficial thanks JT

  • MipoFilms

    Reply Reply November 22, 2011

    @JustinTeohOfficial thanks JT?

  • MipoFilms

    Reply Reply November 22, 2011

    @JustinTeohOfficial thanks? JT

  • MipoFilms

    Reply Reply November 22, 2011

    @JustinTeohOfficial? thanks JT

  • MipoFilms

    Reply Reply November 22, 2011

    @JustinTeohOfficial thanks JT

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    haha lol! love it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    [..YouTube..] haha lol! love it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    [..YouTube..] @MipoFilms haha lol! love it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s? definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s definitely? on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s definitely on? next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s definitely on next week’s show? 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha? lol! love it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! ? love it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s definitely on next week’s show ;)?

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s definitely on next? week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s definitely on next week’s? show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it? – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it -? that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol!? love it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love? it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms? haha lol! love it – that’s definitely on next week’s show 😉

  • JustinTeohOfficial

    Reply Reply November 22, 2011

    @MipoFilms haha lol! love it – that’s definitely on next week’s show 😉

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    [..YouTube..] whip out a deck of cards and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a? deck of cards and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out? a deck of cards and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of? cards and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt them with games of? poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt them with games? of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip? out a deck of cards and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt them with? games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt them with games of poker?

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt them? with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt? them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards? and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and? bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck? of cards and bankrupt them with games of poker

  • MipoFilms

    Reply Reply November 21, 2011

    whip out a deck of cards and bankrupt them with games of poker

Leave A Response

* Denotes Required Field